Privacy Policy

This Privacy Policy describes how Ustadex Analytics ("Ustadex", "we", "our", or "us") collects, uses, discloses, and protects the personal information of visitors and users ("you", "your") of the website located at https://ustadex.io and related services (collectively, the "Service"). This policy applies to all visitors, users, and others who access the Service.

1. Introduction and Scope

We are committed to protecting your privacy and personal information in a transparent manner. This Privacy Policy explains what data we collect, why we collect it, how we use it, with whom we share it, and how you can exercise your privacy rights. Your use of the Service constitutes acceptance of this Privacy Policy.

2. Information We Collect

We collect information that you voluntarily provide directly to us, as well as information that is automatically collected when you interact with the Service:

a. Information You Provide

• Contact Information: Name, email address, phone number, job title (if submitted via contact forms or demo requests)
• Account Data: If you create an account or book a demo through our platform
• Communications: Any messages you send via contact, support, or feedback forms

b. Automatically Collected Information

• Usage Data: Pages viewed, time spent on pages, clicks, referral sources
• Device and Technical Data: IP address, browser type and version, operating system, device identifiers
• Cookies and Tracking Technologies: Data collected via cookies, web beacons, and similar technologies to support analytics and improve user experience

We do not knowingly collect sensitive personal information such as biometric data or government-issued identifiers unless explicitly provided by you.

3. How We Collect Information

We collect data through:

• Direct user input when you fill out forms, request demos, or contact us
• Direct user input when you upload files, connect via APIs or databases
• Automated tracking tools such as cookies and analytics software
• Third-party integrations that support the Service (Google Analytics)

4. Purpose of Data Collection

We use the collected information for the following purposes:

• To provide, operate, and maintain the Service
• To communicate with you, including responding to inquiries and sending updates
• To improve our website, product, and services
• To analyze usage patterns and trends to optimize performance
• To comply with legal and regulatory requirements

5. Legal Bases for Processing (Where Applicable)

For users in jurisdictions such as the European Union, we process your personal data only when:

• You have provided consent
• Processing is necessary to perform our contract with you
• Processing is required to comply with legal obligations
• Processing is necessary for our legitimate business interests (e.g., analytics, security)

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Enhance site functionality
• Remember preferences
• Support analytics and performance measurement

7. Sharing Your Information

We do not sell your personal information. We may share data with:

• Service providers who help us host, operate, and maintain the Service (e.g., analytics and hosting vendors)
• Legal authorities when required by law or to protect our rights
• Business transfers such as mergers, acquisitions, or asset sales

Any third party that receives personal data must agree to protect it consistent with this Privacy Policy.

8. Data Storage and Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your data against unauthorized access, disclosure, or destruction. Nevertheless, no electronic system can be completely secure, so we cannot guarantee absolute protection.

9. International Data Transfers

Your information may be transferred to locations outside your country of residence where we or our service providers operate. By using the Service, you consent to such transfer in accordance with this policy.

10. Children's Privacy

The Service is not intended for children under the age of 13 (or higher age where required by local law). We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it.

11. Your Rights and Choices

Subject to applicable law, you may have rights including:

• Accessing the personal information we hold about you
• Requesting correction, update, or deletion
• Withdrawing consent where consent is the basis for processing
• Opting out of targeted marketing and analytics tracking

To exercise these rights, contact us using the details provided below.

12. Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. We will post the updated policy on the Service with a revised effective date. We encourage you to review this page regularly.